Detroit is the birthplace of the American middle class, a city where hard work turned dreams into reality. Darnell Adams, Vice President of Community Initiatives at the Gilbert Family Foundation, says, “Detroit was the place where a person could work hard and have access to the American Dream. It was a place where opportunity was real, where a good job could lead to homeownership and a better life for your family.” Today, the Family of Companies is fueling that dream with new opportunities for investment, growth and revitalization. Reviving Detroit is a passion project for ROCK.
Now, more than ever, Detroit is a city on the rise. Investments in education, housing and public infrastructure are empowering residents to achieve the same dreams that built the middle-class generations ago. The city is attracting talent, nurturing innovation and creating jobs that ensure the middle class continues to thrive.
Detroit is not just a symbol of America’s past greatness; it is a beacon of its future. The opportunities here are real, the growth is tangible and the American Dream is alive.